As Korea’s department stores and shopping malls increasingly fight for the attention and wallets of young Korean parents, these shopping venues keep expanding their culture center offerings to include more English education and even the development of kids cafes staffed by foreigners teaching English in Korea.
As we recently reported, Lotte Department Store has become aggressive to enter into this kind of business and now the Times Square shopping concept owned by Kyungbang is starting to bring English teachers in Korea to their environment.
One area in particular is the hot district of Dongtan, located with Hwaseong City, south of Seoul and just west of Osan and Suwon. Last August, Lotte Department Store open up a new location in front of Dongtan Station, and since then, that shopping mecca has been booming thanks to its family-friendly concept that includes an ‘English Kids Club’, attracting 1500 visitors a month since opening and a ‘drawing cafe’, likewise garnering the attention of 1500 aspiring young artists per month.
Times Terrace is connected with a residential complex as well as a Home Plus, and will be home to ‘Sesame Street Run and Play, an English kids cafe where native English teachers take care of kids, and a kids lounge that is considered to be the largest among department stores in Korea. Activity-based cafe, ‘Champion the Energizer’ will be further innovated and a baby food cafe will also be introduced.